Real Estate Tip of the Week: The Year for Referrals
As a real estate agent, you know that your job isn’t over after closing day – being a successful agent means staying on contact with previous clients and establishing that referral base. Who knows – you might just make a lifelong friend along the way!
Referrals go a long way – 30% of real estate agents receive business from repeat clients or referrals. Going above and beyond that extra mile even after closing will set up a positive precedent for you and your business.
Here are some sure ways to impress those clients after they’ve signed:
Emails and Cards
Remember those special dates! Mail birthday or closing day anniversary cards – stay within their realm and showcase how you prioritize their personal well-being.
Usually a seven or 30-day follow up is a healthy buffer before checking in on clients. See how they’re enjoying their home and ask if they need anything!
If allowed within your location, brining over a special gift the day of move in can surpass plenty of expectations. A bottle of wine, pizza, or a token that showcases the new area they live in can really solidify a positive review with you.
Stay in the Know
Post new updates to the area on your social media pages. Your clients will appreciate it and really come to understand just how centered you are within the community. A new business or housing development is another opportunity for you to present your knowledge of the neighborhood.
These are just some of the few ways you can really impress a client – showing them your expertise and care during the entirety of the home-buying process will establish your brand and your referrals.
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