Don’t Overlook Gen-Z!
When it comes to prioritizing a target audience in real estate marketing, Millennials are stealing the show. However, there’s another generation getting their foot in the door of the home buying market that you should be paying attention to: Gen-Z. Millennials (born between 1981-1996) and Gen-Z (born between 1997-2012) are often grouped together as the […]
Wire Fraud: 3 Tips to Prevent
The new FBI cybercrime numbers for 2021 are out, and they are not great. We’ve used this blog to talk about the importance of being aware of wire fraud when it comes to our real estate transactions, but we wanted to make sure we did it again. Reported losses reached $350 million, up from $213 […]
3 Tips to Jumpstart Your Content Marketing Game This Season
We’ve used this space to talk about a lot of specific ways our partners and friends can get ahead in the marketing game. But what if you don’t even know where to start? Well, this blog post is for you. Let’s be clear: there is never a wrong time to start content marketing for your […]